Pay Per Click (PPC) Updates For March 2020
Here’s a collection of what’s happened in the Pay-Per-Click world in the last month.
Yelp Strikes Back At Fake Reviews By Introducing “Badge Of Shame.”
Fake reviews are not new and have been around for quite a while, causing various businesses and online marketers to suffer. It also makes it difficult for customers to trust reviews that influence their buying decisions.
New Tool Launched By Google
A new tool named the removals tool has been launched by Google within the new Google Search Console.
Survey Reveals Meta Descriptions & Branding Impact Search Clickthrough The Most
Recently, Ignite Visibility conducted a survey to find out what searchers generally look for in search results and what are the factors that influence their decision to click.
Google Launches January 2020 Core Update
The beginning of the new decade saw another major core update from Google known as the “January 2020 Core Update.”