Google has always tried to create a social media platform that generates the same level of buzz as platforms like Facebook and Instagram. In what proves to be yet another shot at creating a social media platform that will gain adoption, Google has started introducing social profiles within Google Maps.
Google’s Local Service Ads is nothing but a locally focused, simplified, pay-per-lead program available to specific industries.
On July 30th, Google launched the new Black-owned attribute on Google My Business. Just as businesses can tag themselves as ‘veteran-led’ or ‘women-led’ in the Highlights section of their listing, businesses can now also tag themselves as ‘black-owned.’
Google recently made an announcement that its Structured Data Testing Tool will be replaced with the Rich Results Tool that is newly out of beta.